It’s Not Enough to Just Write a Great Story Anymore…
By Kanchana Banerjee
I’m fortunate that my publisher isn’t blatant about the economics of book selling. They are very polite, erudite, and yet clear. The author has to walk the long mile when it comes to marketing. Build an online profile. Focus on garnering a following through blogs, Twitter, and Facebook. QED: It’s not enough to just write a great story.